Africa's Leading Boutique Sports Agency

We help global sports brands thrive in Africa by connecting them with the right partners, strategies, and markets.

With decades of experience and a powerful network across the continent, Milka Sports Ltd delivers high-impact growth for international and local sports businesses alike.

Milka Sports Logo

What We Do

We provide comprehensive sports business solutions that connect global brands with African markets through strategic partnerships and local expertise.

Brand Management
We represent top global sports brands and oversee their expansion into key African markets—ensuring relevance, reach, and long-term value.
Strategic Partnerships
From football clubs to federations, retailers to investors—we find and connect the right people to power sustainable sports ventures.
Sponsorship & Commercial Strategy
We design customized sponsorship and monetization plans that elevate brand visibility and drive revenue.
Licensing & Merchandising
We bring brands to life on the ground—managing local licensing, distribution, and product development across the African retail landscape.
Global Football Collaborations
We open doors. Whether it's jersey deals, joint campaigns, or cross-border partnerships, we help African teams and European clubs grow together.

Why Choose Us

Our unique combination of local expertise and global reach makes us the ideal partner for sports business success in Africa.

Africa-Focused Expertise

We understand the local landscape—consumer trends, regulations, and distribution challenges—better than anyone.

Global Reach

We work with top-tier clubs, manufacturers, and agencies around the world to create scalable opportunities in Africa.

Results That Matter

From increasing royalty revenues to launching national kit programs—we've done it, and we do it well.

Long-Term Vision

We're here to build lasting partnerships—not short-term wins.

Let's Talk

Whether you're a brand looking to expand, a club exploring new partnerships, or an investor seeking growth in African sport, we're ready to help.

Ready to Build Something Powerful?

Let's build something powerful—together. Our team is ready to discuss your vision and create a customized strategy for success in the African sports market.

Partnership Opportunities

We're always looking for strategic partners who share our vision of growing sports business across Africa. Let's explore how we can work together.